Can a values reframing of ISO14001:2015 finally give business an effective tool to tackle climate change

Abstract

Purpose: This chapter argues that the revised ISO 14001:2015 environmental standard for business constitutes a fundamental reframing of business engagement with environmental management. Design: Drawing on the values framework of Shalom Schwartz, it is demonstrated how the revised standard represents a values shift away from self-limiting approaches based on power, control and conformity. Instead, the revised standard frames environmental management into the language of achievement and openness where managers are encouraged to work together, make a difference, lead, inspire, engage and find innovative and creative solutions. Findings: Drawing on empirical research with SME managers, the significance of this values reframing is illustrated. Managers drawing on power and conformity to engage with environmental actions tended to focus on short-term actions that demonstrated quick financial pay back or reputations wins. This is contrasted with managers drawing on achievement and self-direction values who took a longer-term view to making a difference and working with others to find innovative solutions to complex problems. Originality and Value: It is posited that this reframing represents a significant opportunity for business generally and for the environmental profession specifically to develop the skills and approaches required to tackle climate change and other sustainability related concerns.