Applying Cross-cultural theory to understand users’ preferences on interactive information retrieval platform design
AffiliationUniversity of Bedfordshire
SubjectsG500 Information Systems
cross-cultural information retrieval
Hofstede’s cultural dimensions
human computer information retrieval
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AbstractIn this paper we look at using culture to group users and model the users’ preference on cross cultural information retrieval, in order to investigate the relationship between the user search preferences and the user’s cultural background. Initially we review and discuss briefly website localisation. We continue by examining culture and Hofstede’s cultural dimensions. We identified a link between Hofstede’s five dimensions and user experience. We did an analogy for each of the five dimensions and developed six hypotheses from the analogies. These hypotheses were then tested by means of a user study. Whilst the key findings from the study suggest cross cultural theory can be used to model user’s preferences for information retrieval, further work still needs to be done on how cultural dimensions can be applied to inform the search interface design.
CitationChessum, K., Liu, H., Frommholz, I. (2014) 'Applying Cross-cultural theory to understand users’ preferences on interactive information retrieval platform design'. 4th European Symposium on Human-Computer Interaction and Information Retrieval - British Computer Society, London, 13th September 2014. University of Nottingham, School of Computer Science.
TypeConference papers, meetings and proceedings
DescriptionPresented at EuroHCIR 2014, the 4th European Symposium on Human-Computer Interaction and Information Retrieval, 13th September 2014, at BCS London Office, Covent Garden, London.
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