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    Understanding the Olympics

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    Authors
    Horne, John
    Whannel, Garry
    Issue Date
    2011
    
    Metadata
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    Abstract
    The Olympic Games is unquestionably the greatest sporting event on earth, with television audiences measured in billions of viewers. By what process did the Olympics evolve into this multi-national phenomenon? How can an understanding of the Olympic Games help us to better understand international sport and society? And what will be the true impact and legacy of the London Olympics in 2012? Understanding the Olympics answers all of these questions, and more, by exploring the full social, cultural, political, historical and economic context to the Olympic Games. It traces the history of the Olympic movement from its origins in ancient Greece, through its revival in the nineteenth century, to the modern mega-event of today.
    Citation
    Horne, J. and Whannel, G. (2011) 'Understanding the olympics'. Oxon: Routledge.
    Publisher
    Routledge
    URI
    http://hdl.handle.net/10547/295135
    Additional Links
    http://www.routledge.com/books/details/9780415558365/
    Type
    Book
    Language
    en
    ISBN
    9780415558365
    Collections
    JOG: Journalism and the Olympic Games Research Group

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