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    Marketing of financial services

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    Authors
    Farquhar, Jillian Dawes
    Meidan, Arthur
    Issue Date
    2010
    Subjects
    business
    economics
    
    Metadata
    Show full item record
    Citation
    Farquhar, J. and Meidan, A. (2010). Marketing of financial services. 2nd ed, Basingstoke: Palgrave Macmillan.
    Publisher
    Palgrave MacMillan
    URI
    http://hdl.handle.net/10547/294867
    Type
    Book
    Language
    en
    ISSN
    978-0230201187
    ISBN
    0230201180
    Collections
    Centre for Advances in Marketing (CAM)

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