Abstract
This paper aims to gain an understanding of the nature and extent of the practice of “public relations” in history. The paper uses an analysis of popular narratives (in particular rumour, legend and myth) to inform a detailed case study of Glastonbury abbey in the medieval period.Citation
And did those feet? Getting medieval England “on-message” 2008, 12 (4):294-304 Journal of Communication ManagementPublisher
EmeraldAdditional Links
http://www.emeraldinsight.com/10.1108/13632540810919765Type
ArticleLanguage
enISSN
1363-254Xae974a485f413a2113503eed53cd6c53
10.1108/13632540810919765