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dc.contributor.authorDuan, Yanqingen_GB
dc.contributor.authorBurrell, Phillipen_GB
dc.date.accessioned2012-11-05T16:13:46Z
dc.date.available2012-11-05T16:13:46Z
dc.date.issued1995
dc.identifier.citationDuan, Y., Burrell, P. (1995) 'A hybrid system for strategic marketing planning', Marketing Intelligence & Planning 13 (11):5-12en_GB
dc.identifier.issn0263-4503
dc.identifier.doi10.1108/02634509510147670
dc.identifier.urihttp://hdl.handle.net/10547/251025
dc.language.isoenen
dc.publisherEmeralden_GB
dc.relation.urlhttp://www.emeraldinsight.com/10.1108/02634509510147670en_GB
dc.subjectdecision support systemsen_GB
dc.subjectexpert systemsen_GB
dc.subjectknowledge-based systemsen_GB
dc.subjectmarketingen_GB
dc.subjectmarketing planningen_GB
dc.subjectstrategic marketingen_GB
dc.titleA hybrid system for strategic marketing planningen
dc.typeArticleen
dc.identifier.journalMarketing Intelligence & Planningen_GB


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