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dc.contributor.authorWall, Stuarten_GB
dc.contributor.authorMinocha, Sonalen_GB
dc.contributor.authorBronwen, Reesen_GB
dc.date.accessioned2012-09-17T10:45:28Z
dc.date.available2012-09-17T10:45:28Z
dc.date.issued2009-09
dc.identifier.citationWall.S.,Minocha.S.,Bronwen,R. (2010) 3rd ed., International Business, Harlow,UK: Pearson Education Ltden_GB
dc.identifier.isbn0273723723
dc.identifier.isbn9780273723721
dc.identifier.urihttp://hdl.handle.net/10547/244275
dc.description.abstractThe book provides a clear and concise introduction to the environment and functions of international business. It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the managerial challenges which face organisations of all types and sizes. In particular, it provides up-to-the-minute coverage of recent global events – the economic downturn and uncertainty in financial markets. It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. It is especially suitable for non-specialist students of business.
dc.language.isoenen
dc.publisherPearson Education Ltden_GB
dc.relation.urlhttp://www.pearsoned.co.uk/bookshop/detail.asp?item=100000000286946en_GB
dc.relation.urlhttp://catalogue.pearsoned.co.uk/educator/product/International-Business/9780273723721.page
dc.titleInternational businessen
dc.typeBooken
dc.description.noteA leading text on international business used in a number of Business Schools. Recently commissioned to be translated in Mandarin.en
html.description.abstractThe book provides a clear and concise introduction to the environment and functions of international business. It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the managerial challenges which face organisations of all types and sizes. In particular, it provides up-to-the-minute coverage of recent global events – the economic downturn and uncertainty in financial markets. It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. It is especially suitable for non-specialist students of business.


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