• Notions of community: a collection of community media debates and dilemmas

      Gordon, Janey (Peter Lang, 2009)
      This volume gets beyond simple descriptions of the values and processes involved in community media and is deliberately seeking argument and structured debate around the issues of this vibrant sector of the media. The contributors examine the dilemmas that have emerged within this sector and provide an incisive overview. The chapters use case studies and data research to illustrate the major debates facing community media, along with a sideways look at the dilemmas that community media practitioners and their audiences must engage with. This collection provides an international perspective and covers the traditional formats as well as newer media technologies. It also gives some intriguing examples of community media, which get beyond simple good practices.
    • Who do they think they're talking to? framings of the audience by social media users

      Brake, David R.; University of Bedfordshire (Annenberg Press, 2012)
      This paper examines the understandings and meanings of personal information sharing online using a predominantly symbolic interactionist analytic perspective and focusing on writers’ conceptions of their relationships with their audiences. It draws on an analysis of in-depth interviews with 23 personal bloggers. They were found to have limited interest in gathering information about their audiences, appearing to assume that readers are sympathetic. A comprehensive and grounded typology of imagined relationships with audiences was devised. Although the blogs of those interviewed were all public, some appear to frame their blogging practice as primarily self-directed, with their potential audiences playing a marginal role. These factors provide one explanation for some forms of potentially risky self-exposure that have been observed among social media users