• The economics of print

      Weedon, Alexis (Oxford University Press, 2010)
    • Media literacy and transmedia storytelling

      Weedon, Alexis; Knight, Julia; University of Bedfordshire; University of Sunderland (SAGE, 2015-09-29)
      n the United Kingdom there is a debate about how media studies should be taught to 16 to 18 year olds. Should they be studying the artefacts as literature students do with canonical readings of Austen and Shakespeare or the institutions and hegemonic structures of the means of production? If they are to study artefacts then what artefacts should these be? BBC news and the much exported period drama Downton Abbey or popular television franchises which have worldwide take-up such as Who Wants To Be A Millionaire? (ITV 1998-) The problem with this debate is that it misunderstands the ontological basis of media studies. Media studies have claimed the realms of television, newspapers, cinema, radio and audiovisual texts, their forms, the industries that produce them and the means of distribution and consumption as its object of study. New media researchers have added identity, interactivity, geolocation, engagement, affectivity, sharing, creativity and fan crowd and other forms of online and real life community building through new communications technologies. Ontologically we accept as a basis of our field that as humans we construct and visualize stories – both from fact and fiction – to make sense of the world around us and that by analysing and deconstructing these narratives as researchers we review, challenge or change erroneous or simply dominant knowledge paradigms.
    • Time well spent: the magazine publishing industry's online niche

      Ingham, Deena; Weedon, Alexis; University of Bedfordshire (SAGE, 2008-05-01)
      This article compares the uses of the print and online versions of the same magazine by its readership. Combining surveys of the readership and commercial data from the publisher and web designer, the study examines how one magazine has developed an online publication for its readers. Group Leisure is a niche magazine which has been in print for over a decade and online for two years. This article analyses the usage of the magazine in terms of age, gender and modal occupation of its readers and examines how their understanding of spending and saving time on the magazine underpins their perceptions of its value. The results and conclusions of this research have relevance to the publishing industry and to the study of online journalism.
    • Working collaboratively: a conversation about contemporary praxis

      Holder, A.; Lovett, George; University of Sheffield; University of Bedfordshire (Ampersand Publishing, 2009)
      Working collaboratively is arguably an essential skill in architectural practice as the complexity of contemporary projects involves multiple agents in the conception, construction and use of architecture. This has been emphasised in recent government rhetoric. This paper presents a structured conversation on changing understandings of collaboration, and the realities of collaborative methodology in architectural work. An experimental collaborative methodology was used; writing by conversation, recording what is said and transcribing it - and then structuring but not over-editing the resultant dialogue. A vocabulary of key terms is developed. The conversation extends to reflect on the role of the architecture profession in supporting or enabling collaboration in architectural works.