Researching ethnic minority groups as audiences: implementing culturally appropriate research strategies

2.50
Hdl Handle:
http://hdl.handle.net/10547/594862
Title:
Researching ethnic minority groups as audiences: implementing culturally appropriate research strategies
Authors:
Cola, Marta; Brusa, Manuel Mauri
Abstract:
The transformations of people’s relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of methods and methodologies for audience research by reviewing and exemplifying approaches that have been stimulated by the changing conditions and practices of audiences. The contributions address a range of issues and approaches related to the diversification, integration and triangulation of methods for audience research, to the gap between the researched and the researchers, to the study of online social networks, and to the opportunities brought about by Web 2.0 technologies as research tools.
Citation:
Cola, M., Brusa, M. (2013) 'Researching ethnic minority groups as audiences: implementing culturally appropriate research strategies' in Patriarche, G. et al (eds) 'Audience Research Methodologies: Between Innovation and Consolidation'. Taylor & Francis.
Publisher:
Taylor & Francis
Issue Date:
2013
URI:
http://hdl.handle.net/10547/594862
Additional Links:
http://www.tandfebooks.com/isbn/9780203523155
Type:
Book chapter
Language:
en
ISBN:
9780415827355; 9780203523155
Appears in Collections:
Practice and Personal Research Group

Full metadata record

DC FieldValue Language
dc.contributor.authorCola, Martaen
dc.contributor.authorBrusa, Manuel Maurien
dc.date.accessioned2016-01-26T10:55:39Zen
dc.date.available2016-01-26T10:55:39Zen
dc.date.issued2013en
dc.identifier.citationCola, M., Brusa, M. (2013) 'Researching ethnic minority groups as audiences: implementing culturally appropriate research strategies' in Patriarche, G. et al (eds) 'Audience Research Methodologies: Between Innovation and Consolidation'. Taylor & Francis.en
dc.identifier.isbn9780415827355en
dc.identifier.isbn9780203523155en
dc.identifier.urihttp://hdl.handle.net/10547/594862en
dc.description.abstractThe transformations of people’s relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of methods and methodologies for audience research by reviewing and exemplifying approaches that have been stimulated by the changing conditions and practices of audiences. The contributions address a range of issues and approaches related to the diversification, integration and triangulation of methods for audience research, to the gap between the researched and the researchers, to the study of online social networks, and to the opportunities brought about by Web 2.0 technologies as research tools.en
dc.language.isoenen
dc.publisherTaylor & Francisen
dc.relation.urlhttp://www.tandfebooks.com/isbn/9780203523155en
dc.titleResearching ethnic minority groups as audiences: implementing culturally appropriate research strategiesen
dc.typeBook chapteren
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