2.50
Hdl Handle:
http://hdl.handle.net/10547/251144
Title:
And did those feet? Getting medieval England “on-message”
Authors:
Croft, Robin; Hartland, Trevor; Skinner, Heather
Abstract:
This paper aims to gain an understanding of the nature and extent of the practice of “public relations” in history. The paper uses an analysis of popular narratives (in particular rumour, legend and myth) to inform a detailed case study of Glastonbury abbey in the medieval period.
Citation:
And did those feet? Getting medieval England “on-message” 2008, 12 (4):294-304 Journal of Communication Management
Publisher:
Emerald
Journal:
Journal of Communication Management
Issue Date:
2008
URI:
http://hdl.handle.net/10547/251144
DOI:
10.1108/13632540810919765
Additional Links:
http://www.emeraldinsight.com/10.1108/13632540810919765
Type:
Article
Language:
en
ISSN:
1363-254X
Appears in Collections:
Centre for Advances in Marketing (CAM)

Full metadata record

DC FieldValue Language
dc.contributor.authorCroft, Robinen_GB
dc.contributor.authorHartland, Trevoren_GB
dc.contributor.authorSkinner, Heatheren_GB
dc.date.accessioned2012-11-06T08:47:41Z-
dc.date.available2012-11-06T08:47:41Z-
dc.date.issued2008-
dc.identifier.citationAnd did those feet? Getting medieval England “on-message” 2008, 12 (4):294-304 Journal of Communication Managementen_GB
dc.identifier.issn1363-254X-
dc.identifier.doi10.1108/13632540810919765-
dc.identifier.urihttp://hdl.handle.net/10547/251144-
dc.description.abstractThis paper aims to gain an understanding of the nature and extent of the practice of “public relations” in history. The paper uses an analysis of popular narratives (in particular rumour, legend and myth) to inform a detailed case study of Glastonbury abbey in the medieval period.en_GB
dc.language.isoenen
dc.publisherEmeralden_GB
dc.relation.urlhttp://www.emeraldinsight.com/10.1108/13632540810919765en_GB
dc.rightsArchived with thanks to Journal of Communication Managementen_GB
dc.subjectbrandsen_GB
dc.subjecthistorical periodsen_GB
dc.subjectlegendsen_GB
dc.subjectmythsen_GB
dc.subjectnarrativesen_GB
dc.subjectpublic relationsen_GB
dc.titleAnd did those feet? Getting medieval England “on-message”en
dc.typeArticleen
dc.identifier.journalJournal of Communication Managementen_GB
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