2.50
Hdl Handle:
http://hdl.handle.net/10547/251045
Title:
A framework for a hybrid intelligent system in support of marketing strategy development
Authors:
Li, Shuliang; Duan, Yanqing ( 0000-0003-4205-7403 ) ; Kinman, Russell; Edwards, John S. ( 0000-0003-3979-017X )
Citation:
Li, S., Duan, Y., Kinman, R., Edwards, J.S. (1999) 'A framework for a hybrid intelligent system in support of marketing strategy development', Marketing Intelligence & Planning 17 (2):70-79
Publisher:
Emerald
Journal:
Marketing Intelligence & Planning
Issue Date:
1999
URI:
http://hdl.handle.net/10547/251045
DOI:
10.1108/02634509910260922
Additional Links:
http://www.emeraldinsight.com/10.1108/02634509910260922
Type:
Article
Language:
en
ISSN:
0263-4503
Appears in Collections:
Business and Information Systems Research Centre (BISC)

Full metadata record

DC FieldValue Language
dc.contributor.authorLi, Shuliangen_GB
dc.contributor.authorDuan, Yanqingen_GB
dc.contributor.authorKinman, Russellen_GB
dc.contributor.authorEdwards, John S.en_GB
dc.date.accessioned2012-11-05T16:08:07Z-
dc.date.available2012-11-05T16:08:07Z-
dc.date.issued1999-
dc.identifier.citationLi, S., Duan, Y., Kinman, R., Edwards, J.S. (1999) 'A framework for a hybrid intelligent system in support of marketing strategy development', Marketing Intelligence & Planning 17 (2):70-79en_GB
dc.identifier.issn0263-4503-
dc.identifier.doi10.1108/02634509910260922-
dc.identifier.urihttp://hdl.handle.net/10547/251045-
dc.language.isoenen
dc.publisherEmeralden_GB
dc.relation.urlhttp://www.emeraldinsight.com/10.1108/02634509910260922en_GB
dc.subjectinformation technologyen_GB
dc.subjectmarketing information systemsen_GB
dc.subjectmarketing managementen_GB
dc.subjectmarketing strategyen_GB
dc.titleA framework for a hybrid intelligent system in support of marketing strategy developmenten
dc.typeArticleen
dc.identifier.journalMarketing Intelligence & Planningen_GB
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